Using only the financial information above, which company would you prefer to invest in? (YHOO /…

Using only the financial information above, which company would you prefer to invest in? (YHOO / COST / CAT) Why?

The strongest ROS ratio is reported by (AEO / GPS / URBN). ROS expresses net income as a percentage of (revenue / expenses / assets) and measures the firm’s ability to control (revenue / expenses / net income) to keep (revenue / expenses / net income) high.

Meaning is added to a ratio by comparing it to industry norms because success may vary by industry. An ROA ratio greater than the industry norm is reported by (AEO / GPS / URBN), indicating these companies have (greater / less) overall profitability than average within the Apparel Store Industry.